Hey there, fitness enthusiast! I’m here to let you in on a little secret, both about what the fitness industry is up to in the past years and… About what YOU can do to counter that! Once we do that, I’ll also give you a challenge. A challenge to improve your levels of physical and mental fitness, by doing nothing else but… Sticking to what’s truly effective – The basics! In this short e-book, I’ll expose some brutal truths, and I’ll tell you what’s truly effective for achieving your dream physique. Ready to put your brain & body to work? Let’s get to it!